With my training hat on, I’ve recently been planning some sessions. Looking back over them I thought these notes might prove useful to a wider audience – perhaps for those attempting to arrange such things themselves.
If you’d be interested in hosting sessions similar to this for your organisation, please feel free to contact me.
1. Digital Away Day
Duration: Six hours.
Who’s it for?
Heads of departments and senior managers.
Heads of departments and senior managers.
What’s the objective?
Bring management to a level of understanding of digital development in the newspaper sector.
What will be covered?
How the industry is moving with case studies from other newspaper groups.
An introduction to the new tools of journalism.
Challenges facing the organisation digitally.
2. Video for reporters
Duration: One week.
Who’s it for?
Print reporters starting out in video.
What’s the objective?
To equip print reporters with the skills to shoot and edit “made-for-web” video packages.
What will be covered?
Camera skills; composition, audio, lighting, exposure, focus, tripod.
Content skills: differences with TV , what makes good web.
Editing skills: creating packages, using PremierPro.
3. Tools for newsgathering
Duration: 2-3 hours.
Who’s it for?
Newsdesk and reporters.
What’s the objective?
To educate newsgatherers in the host of digital tools at their disposal to track breaking news and generate story leads.
What will be covered?
Setting up personal RSS feeds to bring the news to you.
Tracking breaking news across social media.
Crowdsourcing.
Building your online contacts.
4. Better blogging
Duration: 2-3 hours.
Who’s it for?
Existing and wannabe bloggers.
What’s the objective?
Introduce some new skills to improve quality and quantity of output and grow audiences.
What will be covered?
The currency of linking.
Micro-blogging to extend reach.
Using social media.
Creating and distributing feeds of blog content.
Mo-blogging and live coverage.
Dim Sum Digital 
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