links for 2010-09-20

When the next big deliv­ery plat­form comes along, is your orga­ni­za­tion going to pick up shop and change to make that the “first” deliv­ery tar­get? Are you going to go through the painful process of migrat­ing your legacy con­tent, rewrit­ing your themes, retrain­ing your staff, and rethink­ing your work­flows? Why are we let­ting the deliv­ery plat­form hold our con­tent hostage?

Some useful points from Caroline Beavon

Qluso is an online app that allows news editors to bid for exclusive stories from freelance journalists.

Students will take over the Telegraph's community news pages in its print edition and be responsible for filing text and images for the section.

That’s why we will continue to bring concrete specifics to the discussion about new business models for news. And that’s why we will help create those businesses in and out of the school. We will also help lead the movement to teach journalists to be entrepreneurs at other schools. And we have other plans.

The tough part – and one of the most important – is interaction. Remember to keeping check your @ replies and responding to them. People appreciate it when you connect with them while on the scene — answering questions, acknowledging comments, etc., all in real-time. By doing that, you bring your live tweets to a whole new level.

No matter your approach, live tweeting can be a fun experience, both for you and your followers. And if you do it right, you’ll pick up some new followers too.

Representation of women is lowest in interactive content design (5 per cent, in 2009, compared to 32 per cent in 2006) and content for computer games (6 per cent). This is compared with women making up 46 per cent of the UK workforce.

Relevance: The realization that “chatter” or aimless broadcasting is not as effective as strategic communications and engagement.

Make google maps for your web site, no coding or licensing required. Unlike other services that require you to create logins and upload files, our site allows you to create a map by just pasting in a list of addresses. We have helped hundreds of thousands of users create google maps from spreadsheets.