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As a town of early adopters, the residents and businesses of Blacksburg are using geo-local services such as Foursquare, combined with Twitter, blogs and Facebook to deepen relationships with friends, neighbors and clients. For businesses, this means cultivating and building a loyal customer base that in turn drives sales.
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Yes, people will turn to trusted brands – but those brands will often be people rather than the traditional media brands of the past. And there will be a whole range of trusted sources, from friends, through to industry experts. The question is: can you build a business out of a group of trusted individuals?
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Yet at the same time it is clear that there is a real crisis with local or community news media where the commercial sector is failing its public badly and a replacement ‘new’ media is still very thin and patchy.
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Open source platforms like WP are better and easier to use than ever. WordPress; an open source publishing platform, has humble beginnings as a simple yet effective blogging tool. Today, WordPress is also the leading CMS that handles everything from easy creation and upkeep of Newspaper sites, to helping TV Networks with a series of specialty blogs.
Dim Sum Digital 