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The Portas Review: 28 recommendations | Media Street | Media Street Apps
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SoLoMo in the fast lane | live Orange blog – Orange events blog
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What is interesting (contentious, even) is how location data is becoming commoditised.
Data is being gathered on your location sharing. This is the future of Foursquare: while dismissed as being “time-wasting” by Forrester, Foursquare sees its future in mining the location data it is building up. This data will allow Foursquare’s selected partners (i.e. advertisers) to create offers more carefully targeted to your needs. It will perhaps help link local, small businesses to local consumers, which is surely a good thing.
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Maria Purdy Young: PERSPECTIVES
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After 45 years in the business, Forman wrote, he realizes he can no longer beat the competition.
“The competition is anyone who has a cell phone, smart phone or any other portable device, which takes stills or video,” he said. “Not only do I try to get there first I have to be first in gathering other people’s stuff.”
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