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Localopolis: 29. A Community Approach to Supporting Social Media
“The seven proposals that came out of the workshop were:
Review the access / permission policy to provide clearly defined different levels
Market social media use to the organisation to raise awareness
Provide basic training for all staff (including induction)
Provide an integrated corporate website (and intranet) that provides social media in a form fully visible to staff
Support an internal community of social media ‘enthusiasts’ / pool of expertise (online, via yammer)
Provide training for the social media ‘enthusiasts’
Review software / network to ensure fit for purpose, up to date and capable of updating” -
Tumblr Is Launching Its Own Journalism Operation
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The company already has at least a handful of journalists curating Tumblr’s well-trafficked tag pages, but it’s not inconceivable that the microblogging network could eventually launch its own blog to curate the best posts from its network, or hire a dedicated promotions staff to nurture more book deals and media coverage.
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2011: the UK hyper-local year in review | Online Journalism Blog