Today’s links 01/12/2012

• TrendWatch: The wrong way to do hyperlocal – iMediaConnection.com

  tags: hyperlocal advertising revenue geolocation

  • Conversation Timeline

     

    0:00 – Place IQ
    0:40 – What companies are doing wrong in hyperlocal
    1:43 – How to do it right
    2:40 – What do consumers think?
    3:45 – The adoption rate for publishers, consumers
    4:45 – What’s coming in the next year
    5:30 – Weighing location-based ads with privacy concerns
    6:10 – Top challenges you’ll face
    7:10 – If you’re not thinking about hyperlocal, you should be

Posted from Diigo. The rest of my favorite links are here.