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Contributoria catch up Q&A: how the first month went
“Once you got to the point where social networks started to act quite a bit like publishers then everyone kind of realised that the end user started to view media through a different lens, with an expectation that some of the process be exposed. The user isn’t there just to sit back and take everything in, they also can be part of the story.
The further you push that model the more you realise you need to expose your internal processes and show people what it is you’re making, how you’re making it, and how they can get involved with some of the small and big decisions.”